As a Interior / Architecture or Brand designer, we are thinking about Research-Driven project design, and rely of its merits. However, in order to successfully execute your project, we will have to bring many different members of our in-house & external project team on board as well.
Case Studies:
When introducing new information to stakeholders, we have to leverage case studies like those mentioned above to show the ROI value of Research-Driven Design Solution. With this clear proof of effectiveness, we demonstrate value in a concrete way.
Present Researched Data Visually:
Visuals are convincing. In fact, a 2014 study revealed that over half of all respondents considered themselves to be at least partially “visual learners.”
In the marketing world, the use of visuals has become a popular way to stand out and
capture attention—80% of social media marketers report using visual assets as part
of their strategy.
By adding visuals to stakeholder-facing
presentations, we captivate the audience and clearly convey the message. A
slide deck with graphs and charts can go a long way.
o Defining the problem
o Collecting information (data-driven)
o Brainstorming and analyzing
o Develop solutions (data-driven)
o Iterate
o Feedback (data-driven)
o Iterate